The goal that the instructor and other school officials had was changing the name in hopes of increasing the interest level in upcoming students in the county. After countless ideas, emails, and meetings, they landed on "Applied Mechanical Engineering". I was asked to create a new logo for them. They landed on this seal-style logo.There is such power in even a little bit of marketing and visual change - after a year, they have a waitlist for the class. Mission accomplished!
Applied Mechanical Engineering Logo Design
I am an alumni of the Carroll County Career & Technology Center. I learned a lot from here, especially in the world of print. I spent time visiting the school and working with the students and a couple teachers. One in particular is the Machine Technology instructor. The interest level in that program was in a decline, and as someone who grew up learning all about precision machining (thanks, Dad). I know that this is an important field and thus, an important program to maintain interest.