This project is to brand and promote PCA&D's annual Senior Show & Celebration that is held on the first Friday of every May after the graduation ceremony. Every year is different and my job was to come up with a new idea to brand the show that reflects the school and the students. To create a personal challenge, I wanted to push my illustration skills for this project and combine it with my design skills for a more artistic piece. I illustrated several buildings found in Lancaster City which reflects upon the location and the idea that "the city is our campus," which is a statement that PCA&D prides itself on. I also wanted to showcase a little bit of my hand lettering skills with the title of the piece and pair it with a more blocky and stable slab serif font. Over the several pieces, I have kept the theme, textures, and other elements similar to create one cohesive brand for the 2018 Senior Show.
BANNER
![](https://cdn.myportfolio.com/f6ab023b69c05e8edef5ac5f9e7f1829/a404a630-7488-4d74-8117-ac509e3a5e5a_rw_1920.png?h=3d8a010e052af846f1e4249112620edd)
POSTCARD DESIGN
![](https://cdn.myportfolio.com/f6ab023b69c05e8edef5ac5f9e7f1829/071c9f5e-b0d2-4c03-83eb-7b40b0c241ff_rw_1920.jpg?h=903eae241b6b24dd28ac2cddd54befb7)
![](https://cdn.myportfolio.com/f6ab023b69c05e8edef5ac5f9e7f1829/b7942cf4-c6ad-47f1-b160-894e4b34b6ae_rw_1920.jpg?h=53000d717ad3d072b5176a72e50bb519)
![](https://cdn.myportfolio.com/f6ab023b69c05e8edef5ac5f9e7f1829/5aafe681-6d92-417b-bba9-0d28bfc19108_rw_1920.png?h=6935a6b59e9031338f6d1eeeab1e7e84)
TICKET
![](https://cdn.myportfolio.com/f6ab023b69c05e8edef5ac5f9e7f1829/058ee9b5-2d09-453a-acb1-84816ba95925_rw_1200.jpg?h=43485af6c7632dd370cb7543f1e84f32)
PROGRAM FAN
![](https://cdn.myportfolio.com/f6ab023b69c05e8edef5ac5f9e7f1829/e7c95bd0-cf35-452d-84d1-09ba08d24873_rw_1920.jpg?h=29f4223bbd8736878a8364b233931b6e)